FAMILY AND COMPANY HISTORY
The development of an intuition and the construction of coherent steps starting from an idea able to lead a company towards the success are particularly interesting.
Each company has followed its own peculiar path. Complexity and uniqueness are more stressed when we consider a family business, where the founder and his descendants are the real core of the enterprise. In this kind of business, the spirit of enterprise may take different directions and choose different creative solutions hard to classify and reproduce.
This aspect makes the history of family business particularly interesting from both a human and an economic point of view.
These histories show that a modern company results from the respect of the family traditions handed down from generation to generation.
A BOOK AS A PLACE OF MEMORY
Why tell the story of a family business?
To reward the ancestors and their work.
To hand down the family traditions and business to the following generations.
To bear a real witness of the business culture to employees, customers, suppliers and the whole region.
Keeping alive the family and the business memory through writings and photographs is of great value.
Writing is able to witness and grant the keeping of the family and the business memory through time and its handing down to the following generations.
This kind of book keeps the history of the family and its business, the most important documents, the biographical notes of the family members, the domestic rites and the founders portraits.
WHAT TO TELL ABOUT THE COMPANY AND ITS FAMILY
The founders biography
The history of the family
The history of the family business
The spirit of enterprise
The handing down of knowledge, roles and powers
The determinant factors of development
The network of social relations
The role of the family in the future of the company
The feature of the enterprise transition process among generations
PUBLISHING ASPECTS OF THE VOLUME
The graphic and publishing aspects of the volume reflect the company identity and follow a graphic style coherent with the existing logo.
The graphic work involves:
The use and exploitation of the historical images
The creation of new photo reportages for a complete description
Study, publishing and graphic editing of the volume
Graphic and publishing editing of the volume: Camilla Giannelli e Cristina Piovan
Valentina Legnani, graduated in foreign languages and literatures.
///////////////////////////// DESIGNED BY cami&cri Grafica